Undefined Streetwear was a passion project of mine. It started as a challenge and the goal was to create a streetwear brand from scratch. First step was finding a supplier in the US, because that’s where streetwear was born and I wanted something authentic. Then I designed the entire branding and company image, the logo, website and products.
I wanted a very minimal, cryptic and timeless image while spreading a strong message: W’re all undefined and can’t be judged by no one.
The brand was active from 2018 to 2020 through the online shop I designed and shipped worldwide.
The instagram page is still up.